Consumer Choice

Context and Cognition in Consumer Psychology

This work pays particular attention to the role...

Strategic Marketing Management (RLE Marketing)

This book considers marketing management within...

The Routledge Companion to Consumer Behavior Analysis

Providing a unique and eclectic combination of ...

Consumers in Context

This book, first published in 1996, presents a ...

Consumer Behaviour (RLE Consumer Behaviour)

This book is concerned with the application of ...

Interpreting Consumer Choice

This book presents a structured approach to con...

Corporate Innovation (RLE Marketing)

This volume is concerned with understanding the...

Marketing in the Service Industries

First Published in 1985. This is a collection o...

Consumer Behaviour (RLE Consumer Behaviour)

This book is concerned with the application of ...

Addiction as Consumer Choice

This book explores neurophilosophy in relation ...

Addiction as Consumer Choice

This book explores neurophilosophy in relation ...