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Selling Public Policy
ISBN-13:
9789819903818
Veröffentl:
2023
Seiten:
160
Autor:
Joseph Drew
eBook Typ:
PDF
eBook Format:
EPUB
Kopierschutz:
1 - PDF Watermark
Sprache:
Englisch
Beschreibung:
Professor Drew's latest work makes the case that even great public policy needs to be deliberately and strategically sold in order for it to ultimately be considered a success. However, it seems that most people charged with the task of selling public policy simply do not have the requisite skills to do so.
Introduction.- Public policy success: What constitutes a successful sale?- Rhetoric: Not just what is said, but also who says it and how.- Heresthetic: The craft of political manipulation.- Blame avoidance and weapons of mass-expertisation.- Evidence: Extraordinary claims require careful presentation of evidence.- Ethics: Right and wrong can be contestable.- Case studies.- Selling public policy in practice: Fiscal and monetary stimulus success?- Selling public policy in practice: Failure in Ukraine?- One more lesson and the future of selling public policy.
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