The New World of Economics, 6th edition, by Richard McKenzie and Gordon Tullock, represents a revival of a classic text that, when it was first published, changed substantially the way economics would be taught at the introductory and advanced levels of economics for all time.  In a very real sense, many contemporary general-audience economics books that seek to apply the "economic way of thinking" to an unbounded array of social issues have grown out of the disciplinary tradition established by earlier editions of The New World of Economics.

Part I - The New World of Economic Thinking: Economic Thinking.- Anything Worth Doing Is Not Necessarily Worth Doing Well.- Maslow's Hierarchy of Needs-And Economist's Demand.- Part II -The New World of Market Economics: Price and the "Law of Unintended Consequences".-  Pricing Lemons, Views, and University Housing.- Markets and More Markets.- Part III - The New World of Personal Economics:  Marriage, Family, and Divorce.- Sexual Behavior.- Exploitation of Affection.- Dying: The Most Economical Way to Go!.- Cheating and Lying.- Fat Economics.- Part IV - The New World of Pricing Strategies: Why Sales.- Why Popcorn Costs So Much at the Movies.- Why So Many Coupons.- Why Some Goods Are Free.- The Question of Queues.- Part V - The New World of College and University Education: The University Economy.- The Economics of Learning.- Does the NCAA Exploit College Athletes?.- Why Professors Have Tenure and Business People Don't.- Part VI - The New World of Contrarian Economics: Public Choice Economics.- In Defense of Monopoly: Behavioral Economics.- Behavioral Economics.- Problems with Behavioral Economics.- Why Men Earn More on Average than Women-And Always Will.