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Experience-Based Communication
ISBN-13:
9783540787136
Veröffentl:
2008
Seiten:
278
Autor:
Jens Ornbo
eBook Typ:
PDF
eBook Format:
EPUB
Kopierschutz:
1 - PDF Watermark
Sprache:
Englisch
Beschreibung:
Experience-based Communication is a powerful tool. Companies can use it to bring their values to life and to make their messages accessible and credible. By communicating in a way that can be both sensed and felt, companies can increase their influence on internal and external stakeholders - and existing and potential customers.
"Experience-based Communication is a powerful tool. Companies can use it to bring their values to life and to make their messages accessible and credible. By communicating in a way that can be both sensed and felt, companies can increase their influence on internal and external stakeholders - and existing and potential customers.
Introduction,- Experience-based communication,- Time and experience,- Individuals and experience,- Companies and experience,- Networks and experience,- The experience medium,- Experience Architecture - in real life,- Epilogue.
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