Beschreibung:
Climate change is as much a cultural phenomenon as it is a natural one. This book is about those cultural patterns that surround our perception of the environmental crisis and which are embodied in the narratives told by climate change advocates. It investigates the themes and motifs in those narratives through the use of narrative theory and provides a framework for narrative analysis from a cultural perspective.
1. Introduction: Why Narratives Matter in Climate Change Communication .- 2. Climate Change Communication Studies: Inquiries into Beliefs, Information and Stories .- 3. How to Understand the Role of Narratives in Environmental Communication: Cultural Narrative Analysis .- 4. Telling the Stories of Climate Change: Structure and Content .- 5. Conclusion: Pitfalls and the Power of Narratives.