John Pearce and the Rise of the Mass Food Market in London, 1870¿1930

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ISBN-13:
9783030270940
Veröffentl:
2019
Einband:
HC runder Rücken kaschiert
Erscheinungsdatum:
20.11.2019
Seiten:
276
Autor:
David W. Gutzke
Gewicht:
473 g
Format:
216x153x20 mm
Sprache:
Englisch
Beschreibung:

At the center of sweeping change to food retailing practices in Victorian and Edwardian England lies one man: John Pearce. An innovative businessman and a quintessential rags-to-riches success story, Pearce was at the forefront of the rise of the mass food market in London. With his catering company Pearce & Plenty, he fed millions of workers who wanted fast, nutritious, and tasty food. David W. Gutzke mines a wide range of primary sources to offer a portrait of a pivotal figure in London and a leader of the temperance catering movement who had ¿done more than can be readily recognised to render London a sober city.¿ By studying Pearce¿s companies as well as those of his competitors, this book documents a half century of changing consumption habits in London.
Examines the rise of the mass food market in London through the career of John Pearce, the pioneering businessman behind Pearce & Plenty
1. Introduction

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