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Strategic Corporate Negotiations
ISBN-13:
9783030154790
Veröffentl:
2019
Seiten:
122
Autor:
Andrea Caputo
Serie:
Psychology and Our Planet
eBook Typ:
PDF
eBook Format:
EPUB
Kopierschutz:
1 - PDF Watermark
Sprache:
Englisch
Beschreibung:
"This books presents a case study of Chrysler, Fiat and government; but offers much more. Focusing on the automotive industry, the author emphasises the importance of context. Gone are the days of zero-sum game mentality. This is the important message that Caputo sends in his brilliant book: we can all be winners. A must-read for all entrepreneurs as well as corporate negotiators, policy-makers, bankers and lawyers." (Léo-Paul Dana, Professor, Professor, Montpellier Business School, France and Marie Curie Fellow, Princeton University, USA)
1. A Theoretical Framework for Negotiation.- 2. Multilateral Negotiations.- 3. Contextualizing Negotiation in Strategy.- 4. Cooperation in the Automotive Industry Prior to the 2009 Fiat-Chrysler Agreement.- 5. Case Study: The Fiat-Chrysler Negotiation in 2009.- 6. Conclusions.
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