The Planetary Bargain: Corporate Social Responsibility Matters

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Why Corporate Social Responsibility (CSR)? * The Need for a Planetary Bargain * The Seven Azimuths: Who Are the Stakeholders? * Codes of Ethics * Corporate Social Responsibility in Practice * Corporate Social Responsibility in Selected Industrialized Countries * Frameworks to Measure Corporate Social Responsibility * How Best to Measure What is Corporate Social Responsibility * Empirical Application of CSR Indicators * Implications of a Planetary Bargain for Developing Countries * Conclusion: The Next Millennium * Notes * References * Index
This book reviews corporate social responsibility (CSR) work and suggests a cooperative CSR strategy which creates prosperity for both corporations and the people they serve. It addresses these issues by arguing that it is good for business and essential for future prosperity and stability. It presents the case for a worldwide agreement, or "planetary bargain, " between private and public sectors and discusses the implications of such an idea. The book also contains case studies of international companies who have adopted socially responsible programs and analyzes research in this area of the past two decades.
Autor: Michael Hopkins
Michael Hopkins is Managing Director of MHC International and Professor and Chair of the International Centre for Business Performance and Corporate Responsibility at Middlesex University Business School, London, UK.

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Autor: Michael Hopkins
ISBN-13 :: 9781853839788
ISBN: 1853839787
Erscheinungsjahr: 01.06.2003
Gewicht: 413g
Seiten: 252
Sprache: Englisch
Auflage New
Sonstiges: Taschenbuch, 237x155x20 mm
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