You Talkin’ To Me?
Rhetoric from Aristotle to Trump and Beyond ...
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21,78 €*
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ISBN-13:
9781788163187
Veröffentl:
2019
Erscheinungsdatum:
04.04.2019
Seiten:
336
Autor:
Sam Leith
Gewicht:
271 g
Format:
198x129x25 mm
Sprache:
Deutsch
Beschreibung:
Rhetoric gives our words the power to inspire. But it's not just for politicians: it's all around us, whether you're buttering up a key client or persuading your children to eat their greens. You have been using rhetoric yourself, all your life. After all, you know what a rhetorical question is, don't you?In this updated edition of his classic guide, Sam Leith traces the art of argument from ancient Greece down to its many modern mutations. He introduces verbal villains from Hitler to Donald Trump - and the three musketeers: ethos, pathos and logos. He explains how rhetoric works in speeches from Cicero to Richard Nixon, and pays tribute to the rhetorical brilliance of AC/DC's "Back In Black". Before you know it, you'll be confident in chiasmus and proud of your panegyrics - because rhetoric is useful, relevant and absolutely nothing to be afraid of.
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