The Strategic Management of Higher Education Institutions
Serving Students as Customers for Institutional Growth
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ISBN-13:
9781606493663
Veröffentl:
2012
Einband:
Paperback
Erscheinungsdatum:
13.01.2012
Seiten:
186
Autor:
Hamid Kazeroony
Gewicht:
279 g
Format:
229x152x10 mm
Sprache:
Englisch
Beschreibung:
If you are a professional interested in reorganizing or restructuring your higher education or postsecondary institutions, youll need this book. Inside, the author smartly examines the needs of learners in the 21st century, the rise of for-profit highereducation institutions, and the technological innovations impacting postsecondary education. Kazeroony provides examples of administrative processes and how to satisfy regulatory agencies standards to take advantage of a particular marketing niche for attracting students. He addresses the changing environment of higher education, the administrative structure, challenges, and the requirements for successful execution of start-up operations or changing strategies for existing institutions, as well as provides a summary of findings and additional recommendations.
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