POSITION YOUR PRACTICE TO SUCCEED To be the best law practice in the business, you have to make clients believe yoüre the most trusted problem solver, helper, and legal advisor in town. Longtime attorney Ken Hardison has built two successful firms and now he¿s sharing the shortcuts to build your own preeminent personal injury practice that clients will trust and your competition will envy. Under Promise and Over Deliver shows you the simple steps to: ¿ Change seven everyday attitudes to grow a more loyal client base ¿ Do what 90% of other lawyers aren¿t doing to get loyal customers ¿ Create the right infrastructure to quadruple your case size ¿ Hire the right staff and partners ¿ Execute successful marketing strategies before, during, and after representation ¿ Prioritize your finances to double your revenues in 24 months Take the simple steps to become the preeminent practice in your market and loyal customers will flock to you, bringing golden referrals with them.

Acknowledgements Introduction Why Aren¿t All Lawyers and Law Firms Equally Successful? Creating the Infrastructure Three Core Divisions of Marketing Your Law Firm Before Representation During Representation Creating Client Loyalty Tactics to Create an Unbelievable Client Experience After Representation Pitfalls to Watch for Once You Find Success CONCLUSION