Beschreibung:
Updated to fit today¿s social media landscape with IGTV, Facebook Lives, YouTube Premium, and more, this new edition applies Dan Kennedy¿s No-B.S. principles to Kim Walsh Phillips¿ social media expertise in a no-holds-barred guide that prompts readers to invest only in the efforts that drive results and demand a measurable, proven, profitable, direct response.
IntroductionChapter 1: In Search of Something BetterChapter 2: Social Media Is Not MarketingChapter 3: All About that Base, Direct ResponseChapter 4: It¿s Not All About You. Or Is It?Chapter 5: What Is Your Niche?Chapter 6: Magnetic Leads?Chapter 7: Build Your TribeChapter 8: Everything ElseChapter 9: The Magical World of EmailChapter 10: Make It Your Nature to NurtureChapter 11: It¿s the Little Things that CountChapter 12: The Biggest Secret in Social Media Is Offline?Chapter 13: Creating the Slam DunkChapter 14: Transformation Through OptimizationChapter 15: The Winner¿s CircleChapter 16: The Big PictureAbout the AuthorsIndex