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Qualitative Research in Business and Management

 WEB PDF
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ISBN-13:
9781526418326
Veröffentl:
2019
Einband:
WEB PDF
Seiten:
364
Autor:
Michael D Myers
eBook Typ:
PDF
eBook Format:
EPUB
Kopierschutz:
2 - DRM Adobe
Sprache:
Englisch
Beschreibung:

This accessible and expansive, yet remarkably concise textbook is designed to help readers with their research project. As well as guiding them through the key methods of collecting and analysing qualitative data, this book provides invaluable information on writing up their research and how to get published.
PART ONE: INTRODUCTIONHow to Use This BookOverview of Qualitative ResearchPART TWO: FUNDAMENTAL CONCEPTS OF RESEARCHChapter 1: Research DesignChapter 2: Philosophical PerspectivesChapter 3: EthicsPART THREE: QUALITATIVE RESEARCH METHODSChapter 4: Action ResearchChapter 5: Case Study ResearchChapter 6: Ethnographic ResearchChapter 7: Grounded TheoryPART FOUR: DATA COLLECTION TECHNIQUESChapter 8: InterviewsChapter 9: Participant Observation and FieldworkChapter 10: Using DocumentsPART FIVE: ANALYSING QUALITATIVE DATAChapter 11: Analysing Qualitative Data: An OverviewingChapter 12: HermeneuticsChapter 13: SemioticsChapter 14: Narrative AnalysisPART SIX: WRITING UP AND PUBLISHINGChapter 15: Writing upChapter 16: Getting PublishedPART SEVEN: CONCLUSIONChapter 17: Qualitative Research in Perspective

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