Beschreibung:
This book situates binge watching as one of several new television viewing behaviors which collectively contribute to a fundamental change in the way we view television today. Simply put, binge watching changes, or has the potential to change, everything: Engagement, immersion, attention to content and other devices, identification with characters and social engagement with fellow viewers, as well as content choices, and cable and over-the-top (OTT) subscription rates. Binge watching has quickly become a new norm in television viewing across audiences.
List of Tables - Introduction: A Look at Binge Watching - A Historical Perspective: The Evolution of Television Viewing and Audience Research - An Industry Perspective: Changing Competitors, Content, and Content Curation - A Social Perspective: Family Viewing, Co-Viewing, and Social TV - Motivations to Binge Watch - Implications of Binge Watching - Conclusion: Where We Go from Here - Index.