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Harvard Business Review on Thriving in Emerging Markets
ISBN-13:
9781422172155
Veröffentl:
2011
Seiten:
272
Autor:
Harvard Business Review
eBook Typ:
EPUB
eBook Format:
EPUB
Kopierschutz:
2 - DRM Adobe
Sprache:
Englisch
Beschreibung:
Beat local companies at their game.If you need the best practices and ideas for gaining market share in developing economies--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place.This collection of HBR articles will help you:- Manage risk in unstable environments- Ward off political threats to your business- Customize your business model for emerging markets- Tailor your strategy to capitalize on countries' strengths- Gain ground on emerging giants- Compete in China's new high-tech market- Win the war for talent in developing economies- Serve the bottom of the pyramid profitably
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