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Mastering the Rules of Competitive Strategy
ISBN-13:
9781420068108
Veröffentl:
2007
Seiten:
248
Autor:
Norton Paley
eBook Typ:
PDF
eBook Format:
EPUB
Kopierschutz:
2 - DRM Adobe
Sprache:
Englisch
Beschreibung:
Organized to blend selected historical lessons with modern business practice, this book provides a solid platform for understanding, developing, and applying competitive business strategies. The book defines nine irrefutable strategy rules and backs them up with actual case examples, quick-tip guidelines, and applications. It guides readers through strategic thinking processes and demonstrates how to apply them when fighting today's competitive battles. A Strategy Diagnostic Tool at the end of each chapter offers a reliable performance measure. The text supplies an easy-to-read summary of key elements of each strategy rule, and the appendix includes a format for developing a personalized Strategic Business Plan.
Strategy Rule 1. Shift to the Offensive: Turn a Risky Competitive Situation Into a Fresh Market Opportunity. Strategy Rule 2. Maneuver by Indirect Strategy: Apply Strength Against Weakness. Strategy Rule 3. Act With Speed: The Essential Component to Secure a Competitive Lead. Strategy Rule 4. Grow by Concentration: Deploy, Target, Segment. Strategy Rule 5. Prioritize Competitive Intelligence: The Underpinnings of Business Strategy. Strategy Rule 6. Align Competitive Strategy With Your Corporate Culture: The Lifeline to Your Organization's Future. Strategy Rule 7. Develop Leadership Skills: The Moral Fiber Underlying Business Strategy. Strategy Rule 8. Create a Morale Advantage: Engage Heart, Mind, and Spirit When all Else Fails. Strategy Rule 9. Strengthen Your Decision-Making Capabilities: Fortify Intuition, Enhance Business Experience, Expand Knowledge.
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