Beschreibung:
In a straightforward and accessible format, the book provides critical techniques and tools to enhance Web-based research. The phenomenal global growth of the internet requires us to be more savvy Web users. The new edition will show how to apply the core traditional evaluation criteria covered in previous editions to modern-day Web content.
Web Wisdom: Introduction and Overview. Information Quality Criteria for Web Resources. Additional Challenges Presented by Web Resources. Social Media Content. Advertising and Sponsorship on the Web. Applying Basic Evaluation Criteria to a Web Page. Keys to Information Quality in Advocacy Web Pages. Keys to Information Quality in Business Web Pages. Keys to Information Quality in Informational Web Pages. Keys to Information Quality in News Web Pages. Keys to Information Quality in Personal Web Pages. Keys to Information Quality in Entertainment Web Pages. Creating Effective Web Pages and Sites. Appendix A. Checklists Compilation. Appendix B. Information Quality Questions Compilation. Appendix C: Glossary.