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Retailing in Emerging Markets
ISBN-13:
9781317911173
Veröffentl:
2014
Seiten:
302
Autor:
Malobi Mukherjee
eBook Typ:
EPUB
eBook Format:
EPUB
Kopierschutz:
2 - DRM Adobe
Sprache:
Englisch
Beschreibung:
Providing a comprehensive and up to date assessment of the development of retailing in emerging economies, this book captures the interplay between retail policy and retail strategy to highlight the nuances of how they inform each other and the theoretical implications for retail development as a whole.
1. Introduction 2. Transformations in Thailand's Retailing Landscape: Public policies, regulations, and strategies 3. Retail-Trade Public Policies and Initiatives in Malaysia 4. Retail Policy and Strategy in Indonesia 5. Retail Policy and Strategy in Vietnam 6. Food Retail Strategy and Policy in Brazil: Heterogeneous Retail Formats and Competition 7. Retail Strategy and Policy in Emerging Markets (Columbia) 8. Retail Strategy and Policy in Russia 9. Retail Policy and Strategy in China 10. Indian retailing: A policy and strategy perspective 11. Conclusion: public policy and retail strategy
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