Enterprising Initiatives expands the definition of entrepreneurship beyond a profit-seeking phenomenon to a broader understanding of enterprising behaviour based on an individual-opportunity nexus. Exploring a broad range of individual, collective and cooperative citizen initiatives, it shows how cultural changes and enterprising behaviour are interwoven, broadening our understanding of what it means to be entrepreneurial.

1. Introduction: Entrepreneurship, Cultural Studies & Transformative Practice Part I: Staging Capitalism 2. Can Flatpacks Save the World? Transforming CSR to Sustainability 3. Re-enchanting the Orange Feeling: Challenging the ideological heritage of a rock festival in virtual communities 4. Wishful making-eventmaking strategies in contemporary culture Part II: Producing co-creation & empowerment 5. Turning participation around: Citizens' initiatives and their Strategies 6. Do-It-Yourself urbanism and the (re-)claiming of culture as a catalyst of urban transformation 7. Sandpit Urbanism 8. The ill blogger as social entrepreneur Part III Enterprising Learning and Design 9. Mundane Entrepreneurship 10. Momentary Perspectives in Entrepreneurial Learning 11. Entrepreneurial Education in the Process of Social Transformation: Challenges and Perspectives 12. Work Arounds and National Imperatives - Designing Culture as Practice and Policy 13. Towards an Experience-oriented Design Agenda