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A Stakeholder Approach to Corporate Social Responsibility

Pressures, Conflicts, and Reconciliation
Sofort lieferbar | Lieferzeit: Sofort lieferbar I
ISBN-13:
9781317186571
Veröffentl:
2016
Seiten:
464
Autor:
Philip Kotler
eBook Typ:
EPUB
eBook Format:
EPUB
Kopierschutz:
2 - DRM Adobe
Sprache:
Englisch
Beschreibung:

According to a recent McKinsey & Co. global survey, 95% of surveyed CEOs believe that 'society has greater expectations than it did five years ago that companies will assume public responsibilities.' In turn, corporate social responsibility has grown into a global phenomenon that encompasses businesses, consumers, governments, and civil society. The editors of A Stakeholder Approach to Corporate Social Responsibility, who include marketing guru Philip Kotler, have combined a collection of original applied research contributions that bring together the two important disciplines of stakeholder theory and social responsibility theory.
Contents: Foreword; Part I Empirical-Based Frameworks for Understanding Pressures, Conflict and Reconciliation: Understanding Stakeholder Conflicts and Mobilization: The impact of socioeconomic and political factors on stakeholder dialogs, Matthias S. Fifka; What makes a stakeholder act? Exploring the impact of the issue in the stakeholder relationship, Sally Davenport and Shirley Leitch; Swapping stories: how firms and stakeholders use blogs as narrative discourse to create efficacy and meaning for corporate social responsibility, David M. Boje, Stephanie Maynard-Patrick and Steven M. Elias; Brent Spar revisited: conflict and cooperation from a stakeholder perspective, Matthias S. Fifka; Engaging with the enemy: understanding the adversarial stakeholder processes and outcomes, Maureen Bourassa and Peggy Cunningham. Managing Risks of Stakeholder Conflicts: A license to operate for the extractive industries? Operationalizing stakeholder thinking in international business, Romy Kraemer and Rob van Tulder; Risk management and communication: pressures and conflicts of a stakeholder approach to corporate social responsibility, Robert L. Heath, Michael J. Palenchar, Katherine A. McComas and Stephanie Proutheau; Risk conflicts and demands for social and environmental accounting: an empirical study, Georgios Georgakopoulos and Ian Thomson. Engaging with Stakeholders and Implementing a Stakeholder Approach to Corporate Social Responsibility: The evolution of corporate social responsibility in Gucci: from risk management to stakeholder engagement, Massimiliano Bonacchi, Paolo Perego and Rosella Ravagli; The working stakeholder: new perspectives on corporate social responsibility and the employee, Peter Fleming; Giving credit where credit is due: distributive justice and corporate volunteerism, Mary Runté and Debra Z. Basil; Indigenous people, stakeholders and corporate social responsibility, Tom Cooper and Terry Hickey; Resolving environmental and social conflicts: responsib

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