In many modern economies, creativity, the essential prerequisite for innovation, tends to be assumed or neglected while the catchphrase "e;innovation"e; dominates the field of business as the key to national performance and competitiveness. Creativity and Innovation in Business and Beyond illustrates the ways in which creativity spurs innovation and innovation enables creativity - not only in the realms of business and management, where the innovation is regularly acknowledged and discussed, but throughout the social sciences. With contributions from experts in fields as far-flung as policy, history, economics, economic geography, sociology, law, psychology, social psychology and education, in addition to business and management, this volume explores the manifold avenues for creativity and innovation at many levels including nation, region, city, institution, organisation, and team across a multitude of sectors and settings.

1. Introduction: Creativity and Innovation. Janet Chan and Leon Mann 2. National Innovation Systems and Creativity. Jonathan West 3. Innovation and Creativity in Industry and the Service Sectors. Jane Marceau 4. Space, Place and Innovation. Jane Marceau 5. Historical Approaches to Creativity and Innovation. Simon Ville 6. Economic Approaches to Understanding and Promoting Innovation. Joshua Gans 7.Creativity and Innovation: A Legal Perspective. Andrew Christie 8. Promoting Creativity and Innovation through Law. Brian Fitzgerald 9. Towards a Sociology of Creativity. Janet Chan 10. Social Psychology of Creativity and Innovation. Leon Mann 11. Creativity and Innovation Management: Play's the Thing. Mark Dodgson 12. Inducing and Disciplining Creativity in Organisations Under Escalating Complexity. Jonathan West 13. Creativity and Innovation: An Educational Perspective. Erica McWilliam 14. The Psychology of Creativity and Its Educational Consequences. John Sweller and Leon Mann 15. Creativity Meets Innovation: Examining Relationships and Pathways. Leon Mann 16.Creativity and Innovation: Principles and Policy Implications. Leon Mann