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Japanese-German Business Relations
ISBN-13:
9781134750085
Veröffentl:
2012
Seiten:
304
Autor:
Akira Kudo
eBook Typ:
EPUB
eBook Format:
EPUB
Kopierschutz:
2 - DRM Adobe
Sprache:
Englisch
Beschreibung:
Approaches the history of Japanese-German relations from a business history perspective. Starts with an overview of relations, then uses case studies to broaden the picture to consider strategy, technology and management transfer.
Introduction; Part 1 Overview; Chapter 1 Japanese-German business relations; Part 2 Export Strategy; Chapter 2 Competition and cooperation; Chapter 3 Rivalry between German and Japanese trading companies; Chapter 4 Competition and cooperation among German companies; Part 3 Licensing strategy; Chapter 5 Downstream transfer of the Krupp-Renn process; Chapter 6 Downstream transfer of the Haber-Bosch process; Chapter 7 Downstream transfer of the I.G. process for synthetic oil; Chapter 8 Upstream transfer of the Shimadzu process; Part 4 Direct investment strategy; Chapter 9 Giving up control; Chapter 10 Concluding remarks;
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