Beschreibung:
"Environmentalism and Mass Media" sheds new light on the diverse ideas of environmentalism, the way environmental ideas circulate, and public reaction to environmental concerns conveyed by the media. By drawing on interviews with journalists, analysis of media content and public opinion surveys in the UK and India, the authors develop a model of how the dominant environmental concerns of contemporary societies are reflected and projected. This book presents unique research and addresses wider issues in the key global environmental/development debate.
1. The Cultural Context 2. The Environmental Context 3. The View from the Newsroom of the North 4. The View from the Newsrooms of India 5. The Environmental Messages through the Media 6. Decoding the Image in the UK and India 7. Public Understanding in India and the UK 8. Conclusions: Which Worlds are Talking?