Network marketing has helped people all over the world achievefinancial independence--and it can help you do the same. As aprofession, network marketing invites all people, regardless ofgender, experience, education, or financial status, to jump onboard and build a satisfying and potentially lucrative business. Ifyou want to improve your current financial situation and are readyto become your own boss, then networking marketing is the way togo.Whether you want to work full-time or part-time; whether youdream of earning a few hundred dollars a month or thousands ofdollars a month, Network Marketing For Dummies can show youhow to get started in this business within a matter of days. Ifyou're currently involved in network marketing, this book isalso valuable as both a reference source and a refreshercourse.Network marketing is a system for distributing goods andservices through networks of thousands of independent salespeople,or distributors. With Network Marketi ng For Dummies as yourguide, you'll become familiar with this system and figure outhow to build revenue, motivate your distributors, evaluateopportunities, and grab the success you deserve in this field.You'll explore important topics, such as setting up adatabase of prospects and creating loyal customers. You'llalso discover how to:* Get set up as a distributor* Develop a comprehensive marketing plan* Recruit, train, and motivate your network* Maximize downline income* Take your marketing and sales skills to a higher level* Cope with taxes and regulations* Avoid common pitfallsPacked with tips on overcoming common start-up hurdles as well asstories from more than fifty successful network marketers,Network Marketing For Dummies will show you how to approachthis opportunity so that you can begin to build a successful andsatisfying business of your own.

Introduction 1Part I: Why Network Marketing Works 9Chapter 1: Don't Laugh -- $100 Billion a Year Is Serious Business 11Chapter 2: Coming of Age: The Future Belongs to Network Marketing 25Chapter 3: Deciding Whether Network Marketing Will Work for You 39Part II: Finding and Evaluating the Opportunities 53Chapter 4: Investigating Before You Invest 55Chapter 5: Evaluating Network Marketing Companies 67Chapter 6: Evaluating a Company's Management Team 81Chapter 7: Evaluating a Company's Products and Services 93Chapter 8: Evaluating Your Opportunity to Earn Money 111Part III: Signing Up and Setting Up for Success 133Chapter 9: Organizing Your Business 135Chapter 10: Knowing What to Do After You Sign Up 151Chapter 11: Sponsoring, Training, and Motivating People in Your Downline 167Part IV: Sales and Marketing Skills to Help You Build Your Business 181Chapter 12: Know Thy Customer 183Chapter 13: Determining a Customer's Value 193Chapter 14: The Art of Prospecting 207Chapter 15: When the Prospect Says Yes, You Shout "Hallelujah!" 223Chapter 16: Deciding On the Best Ways to Attract Customers 239Chapter 17: Marketing Activities 101 251Chapter 18: "But I Don't Want to Be a Salesperson!" 269Chapter 19: Taking Your Sales Skills to a Higher Level 283Chapter 20: Creating Satisfied, Loyal Customers 295Part V: The Part of Tens 309Chapter 21: Ten Plus Two Resources for Network Marketers 311Chapter 22: Ten Characteristics of Top Network Marketers 319Chapter 23: Ten Business-Enhancing Ideas 327Chapter 24: Ten Questions That You'll Probably Ask about Network Marketing 337Chapter 25: Ten Ways to Get a Quick Start in Network Marketing 345Appendix: Glossary of Terms 353Index 359