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Cross-Cultural Aspects of Tourism and Hospitality
ISBN-13:
9781000172065
Veröffentl:
2020
Seiten:
370
Autor:
Erdogan Koc
eBook Typ:
EPUB
eBook Format:
EPUB
Kopierschutz:
0 - No protection
Sprache:
Englisch
Beschreibung:
This is the first textbook to offer students a guide to the influence of culture on service providers as well as its influence on customers, affecting both the supply and demand sides of the industry - organisational behaviour and human resource management, and marketing and consumer behaviour.
1.Introduction: International and Global Nature of Tourism and Hospitality 2. Culture: A Cross-Cultural Perspective. 3. Intercultural Competence, Intercultural Sensitivity, and Cultural Intelligence. 4. Culture and Context in Communication. 5. The Influence of Indulgence and Restraint on Tourism and Hospitality. 6. Power Distance as a Cultural Variable. 7. Uncertainty Avoidance as a Cultural Variable. 8. Masculinity versus Femininity, Gender Egalitarianism, and Assertiveness. 9. The Influence of Individualism and Collectivism on Tourism and Hospitality. 10. Performance and Humane Orientation as Cultural Variables. 11. Time Orientation as a Cultural Variable . 12. A Review of Trompenaars and Hampden-Turner's Cultural Dimensions. 13. Conclusions
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