In this book you will meet three dozen impatient people. They weren't satisfied with the slow, plodding, money-saving route to financial security, the safe route that most of us feel stuck with. They wanted instant wealth - and they got it.
As Max Gunther points out, our folklore frowns on the idea of quick money. As in the fable about the race between a tortoise and a hare. "In the fable, the hare loses. The stories in this book are not fables. They are true. In these stories, the hares win."

They are a richly varied lot, these happy hares. Gunther opens with a few dazzling millionaire legends, such as the man who invented Monopoly. You'll then meet fascinating characters such as: Harvey Shuster, who beat the stock market; Howard Brown, who decided to be rich and became a multi-millionaire within three years; and a group of men who made fast fortunes on fads such as the Hula Hoop and the Frisbee.

These stores illustrate that the dream of quick money isn't such a ridiculous dream after all. Read these tales about hares who have won and when you have, maybe you'll decide to run with them.

Editor's Note1. Shiny Dimes and the Slow-Money Ethic2. Some Grand Old Legends- The great merchandiser- The man who sold holes- The man who passed "go"- The lady who rode the wind- The pantsmaker3. Two Well-Traveled Routes - Where the fortunes grow4. The Fantasy Land of Franchising- The lady who won by losing- The man who won by losing- Selling to the sellers5. The Second-Man Effect- Get-Up-and-Go, Ltd.6. Fast Frolics in the Fun and Fad Markets- The men from Wham-O- Mr. Gentry's terrible-tasting cereal- The downhill riser7. Right Place, Right Time- The well-sited airport- The well-timed wheels- The service everybody needed8. The Business of Show Business- Scoring in the athlete market- High notes in the music business9. A Simple Idea is Enough- If it doesn't fit, cut a hole in it- If it's cumbersome, fold it10. Not by Bread Alone- A lobsterman in Maine- A groceryman in Utah11. The Man Who Decided to be Rich- From nowhere to almost everywhere in three years. . . And how it's done12. The International Ploy- How to make old ideas new13. The Speeders- The great borrower ascendant- The great borrower down a peg - The nose-thumber ascendant- The nose-thumber down a peg14. Missing from the Curriculum- The car-lover15. The Anti-Salary Philosophy- A club for future millionaires16. Instant Successes Yet To Be- Fourteen fast fortunes of the future17. Route Maps