The People Look at Radio
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ISBN-13:
9780807878972
Veröffentl:
2011
Einband:
Paperback
Erscheinungsdatum:
01.11.2011
Seiten:
170
Autor:
Paul F. Lazersfeld
Gewicht:
223 g
Format:
216x140x9 mm
Sprache:
Englisch
Beschreibung:
This is the first entirely scientific and factual analysis of the radio industry. It is an illuminating book--a book that not only shows what the people think of radio but points out the dangers to radio inherent in a complacent acceptance of favorable questionnaire results.
Originally published in 1946.
A UNC Press Enduring Edition -- UNC Press Enduring Editions use the latest in digital technology to make available again books from our distinguished backlist that were previously out of print. These editions are published unaltered from the original, and are presented in affordable paperback formats, bringing readers both historical and cultural value.
Originally published in 1946.
A UNC Press Enduring Edition -- UNC Press Enduring Editions use the latest in digital technology to make available again books from our distinguished backlist that were previously out of print. These editions are published unaltered from the original, and are presented in affordable paperback formats, bringing readers both historical and cultural value.
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