Beschreibung:
When is a management innovation truly a good idea, and when is it only a fad? In this thoughtful and engaging book, Robert Birnbaum takes a critical look at the rise and fall of management fads in higher education since the 1960s. He shows higher education administrators and faculty how to move beyond the hype of new fads to make wise, informed decisions and adopt sound management policies.
DEVELOPING ACADEMIC MANAGEMENT FADS. Seeking the Grail: The Never-Ending Quest. We're From the Government and We're Here to Help Planning Programming Budgeting System (PPBS): More Bang for the Buck Management by Objectives (MBO): The Illusion of Empowerment Zero Base Budgeting (ZBB): Denying History. Survival in a Changing Environment Strategic Planning: The Grand Name Without the Grand Thing Benchmarking: Why Not the Best? Higher Education as a Commodity Total Quality Management/Continuous Quality Improvement (TQM/CQI): Every Day, in Every Way, Getting Better and Better Business Process Reengineering (BPR): Starting from Scratch. UNDERSTANDING ACADEMIC MANAGEMENT FADS. The Life Cycle of Academic Management Fads. Organizations and Fads. Managers and Fads. WORKING WITH ACADEMIC MANAGEMENT FADS. The Legacy of Fads. Managing Fads.