Castells and the Media

 Buch
Besorgungstitel | Lieferzeit:3-5 Tage I
ISBN-13:
9780745652580
Einband:
Buch
Erscheinungsdatum:
27.05.2011
Seiten:
160
Autor:
Philip N. Howard
Gewicht:
306 g
Format:
217x145x17 mm
Sprache:
Englisch
Beschreibung:

Concise introduction to the key thinker Manuel Castells and his relation to media and communication.
As with all volumes in the theory and media series, this book is written specifically for undergraduate students of media and communication.
Detailed Table of Contents
List of Figures
Acknowledgements
Introduction
Chapter 1: Castells and the Theory of the Network Society
Chapter 2: Media Economics and Life Online
Chapter 3: Networks of Power and Politics
Chapter 4: Cultural Industries in a Digital Century
Chapter 5: Mobile and Social Media
Chapter 6: ConclusionÑMedia Rules and The Rules of Media
Appendix
Glossary and Index
References
One of the most prolific and respected scholars today, Manuel Castells has given us a new language for understanding the impact of information and communication technologies on social life.
Politicians can no longer run for office without a digital media strategy, new communication technologies are a fundamental infrastructure for the economy, and the internet has become an invaluable tool for cultural production and consumption. Yet as more of our political, economic, and cultural interaction occurs over digital media, the ability to create and manipulate both content and networks becomes real power.

Castells and the Media introduces a great thinker, presents original theories about the network society, and encourages readers to use these theories to help them understand the importance of digital media and social networks in their own lives.

Kunden Rezensionen

Zu diesem Artikel ist noch keine Rezension vorhanden.
Helfen sie anderen Besuchern und verfassen Sie selbst eine Rezension.

Google Plus
Powered by Inooga