Creating the Corporate Soul

The Rise of Public Relations and Corporate Imagery in American Big Business
Besorgungstitel  |
 Lieferzeit: 3-5 Tage  
50,53 €

Alle Preise inkl. MwSt.
| zzgl. Versand
Through a series of chronological case studies of corporations such as AT&T, General Motors, and General Electric, Marchand has written the cultural history of corporate public relations efforts in America during the first half of the 20th century.
Autor: Roland Marchand
Roland Marchand (1933-1997) was Professor of History at the University of California, Davis, and authored numerous works on American cultural history.

Zu diesem Artikel ist noch keine Rezension vorhanden.
Helfen sie anderen Besuchern und verfassen Sie selbst eine Rezension.



Autor: Roland Marchand
ISBN-13 :: 9780520226883
ISBN: 0520226887
Verlag: University of California Press
Gewicht: 948g
Seiten: 472
Sprache: Englisch
Sonstiges: Taschenbuch, 256x175x21 mm, 144 black-and-white illustrations, 38 color.
Google Plus
Powered by Inooga