Within Europe, the banking sector is commencing a period ofconsiderable change and consolidation. Advances in technology,competition from the non-banking sector, the introduction of theEuro, a European Central bank and, possibly, pan-EuropeanRegulation, combined with the challenge from US banks, increasedmergers and changing practices means 21st century banking ischanging immeasurably. The Future of Retail Banking inEurope is written in an accessible style by Oonagh McDonald andKevin Keasey, two of the leading authorities in the field andincludes:* In-depth analysis of the banking structures in all the majorEuropean markets.* Foreword by Guy Warren, Head of Banking, Europe, UnisysCorporation* Unique insights into the industry from the CEOs of majorEuropean banks.The challenges being faced in the industry and predictions intowhat the future holds for retail banking in Europe.This book will be essential reading for middle and seniormanagers in the banking and financial service sectors, bothsuppliers and investors in the banking sector, and MBAstudents.