Executive Power arms readers with effective, fast-acting techniquesthat show them, step-by-step, how to get what they need before theyand their companies pay a heavy toll for lack of it. This bookcontains specific, carefully formulated psychological tactics thatcan be applied to any business situation, with any person. Thisbook offers readers the opportunity to use the most importantpsychological tools governing human behavior, not just to level theplaying field, but to create an automatic advantage in today'sbusiness world. The book will arm the reader with the tacticsto:* Get back any customer you've lost.* Find out who in your company is loyal to you and who isnot.* Get any group of people to get along and work as a team.* Turn a lazy worker into an ambitious go-getter.* Fire anyone easily, without an argument or even a difficultconversation.* Dilute the impact of negative publicity quickly.* Collect money owed, no matter how long it's been overdue.* Inspire your client, colleague, or boss to go along with youridea or plan.* Manage the unmanageable-get any employee to fall in line with thecompany line.

Acknowledgments.Introduction.A Note to Readers.Chapter 1. The Psychological Strategy to Gain Iron clad Loyalty:Never Lose an Employee, Customer, Client, or Patient Again.Chapter 2. Super Spin Control: Quickly Dilute the Impact ofNegative Publicity.Chapter 3. Spin Control When It's Personal: Shutting Down theGossip and Rumor Mills.Chapter 4. Turbo-Boost Morale and Keep Your EmployeesProductive, Motivated and Happy . . . All without Spending aDime.Chapter 5. The Foolproof Strategy to Keep Any Employee fromStealing.Chapter 6. Collect Money Owed, No Matter How Long It'sOverdue.Chapter 7. Turn a Saboteur into Your Greatest Ally.Chapter 8. Get Back Any Customer You've Lost, No MatterWhy They Left.Chapter 9. Managing Difficult People: The Psychology BehindRoyal Pains.Chapter 11. How to Painlessly Criticize the Highly SensitiveEmployee.Chapter 12. Personal Power: The Myth of Self-Discipline and theSecret to Unlimited Inspiration.Chapter 13. The Five Psychological Keys to Accomplish AnyGoal.Chapter 14. How to Spot a Bluff a Mile Away: The Ultimate BluffBuster.Chapter 15. Find Out if Your Employees Are Doing Drugs orDrinking on the Job With a 30 Second Non accusatoryConversation.Chapter 16. Bully-Proof Yourself and Your Office.Chapter 17. Sway the Room: From Jury Rooms to Board Rooms, HowOne Voice Can Change the Choir.Chapter 18. Master the Art of Charisma with the CompletePsychological Formula for Instant Likability.Chapter 19. The Amazing Method for Getting Along with People WhoAre Emotionally Unwell.Chapter 20. Instantly Resolve Any Personality Conflict.Chapter 21. The Effortless Way to Make Difficult Changes withoutCreating Fearful, Frustrated, and Angry Employees.Conclusion.Bibliography.About the Author.Index.