|
| Der Artikel wird am Ende des Bestellprozesses zum Download zur Verfügung gestellt. |
Attitudes And Persuasion
ISBN-13:
9780429970702
Veröffentl:
2018
Seiten:
336
Autor:
Richard E Petty
eBook Typ:
PDF
eBook Format:
EPUB
Kopierschutz:
2 - DRM Adobe
Sprache:
Englisch
Beschreibung:
This book provides a needed survey of a truly remarkable number of different theoretical approaches to the related phenomena of attitude and belief change. It focuses on variable perspective theory which is far more deserving of attention than the present level of research activity.
Attitudes and Persuasion -- Foreword -- Preface -- Attitudes and Persuasion -- Introduction to Attitudes and Persuasion -- Conditioning and Modeling Approaches -- The Message-learning Approach -- Judgmental Approaches -- Motivational Approaches -- Attributional Approaches -- Combinatory Approaches -- Self-persuasion Approaches -- Epilog: A General Framework for Understanding Attitude Change Processes
Kunden Rezensionen
Mehr zum Thema
Folgen Sie uns auf:
