How institutions of higher learning can rescue themselves from irrelevance and marginalization in the age of iTunes U and YouTube EDU.

"Both those who welcome and those (like me) who view with alarm the linking of undergraduate education to student career goals should read this wide-ranging and deeply informed analysis of the issues." -- Stanley Fish, Davidson-Kahn Distinguished University Professor of Humanities and Law, Florida International University, New York Times columnist, author of How to Write a Sentence: And How to Read One -- Stanley Fish "This thoroughly engaging book provides a view of higher education that is future-oriented and technology-savvy yet rooted in the sweeping historical pageant of the world's universities. It brings more than a little tough love to our sometimes self-satisfied American research universities while acknowledging and encouraging boldness in facing today's challenges, opportunities, and responsibilities. It is a unique volume and should be read by all who care about the future of higher education." -- Charles M. Vest, President, National Academy of Engineering, and President Emeritus, MIT -- Charles Vest "Using a plethora of examples, quotes from intellectuals, and his own analysis and experience, DeMillo beautifully and forcefully argues for change. University administrators, including the Presidents, Provosts, and the Deans, will find this book an asset as they consider curricular and structural changes in the face of the immense popularity of the Internet." -- Aditya P. Mathur, Professor of Computer Science, Purdue University -- Aditya Mathur