Beschreibung:
Why do people routinely risk their health by smoking cigarettes? Why do some females make walking a struggle by donning high heels? In a fully updated edition, the author attempts to answer such questions by explaining the discipline that endeavors to understand the human meaning quest: semiotics.
Preface Cigarettes and High Heels: What Do They Really Mean? What Does It Mean? How Humans Represent the World Make-Up: Why Do We Put It On? Tell Me About Yourself: What Is Language? Kisses Sweeter Than Wine: Metaphor and the Making of Meaning Now, Tell Me About Yourself: Why Do We Tell Stories? At Arm's Length: The Meanings of Spaces What a Beautiful Ring: The Meanings of Clothes and Objects Art Is Indistinguishable From Life: The Artistic Nature of the Human Species There's More to Perfume Than Just Smell: Advertising, Pop Culture, and Television Notes