How to Have Creative Ideas

62 exercises to develop the mind
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Bestselling author Edward de Bono presents 62 practical exercises to encourage creativity and lateral thinking
Bestselling author Edward de Bono presents 62 practical exercises to encourage creativity and lateral thinking
Too many people believe that creativity is something you are born with and cannot be learned. In HOW TO HAVE STUNNING IDEAS Edward de Bono - the leading authority on creative thinking - outlines 62 different games and exercises, built around random words chosen from a list, to help encourage creativity and lateral thinking. For example, if the task were to provide an idea for a new restaurant and the random word chosen was 'cloak', ideas generated might be: a highwayman theme; a Venetian theme with gondolas; masked waiters and waitresses. All the exercises are simple, practical and fun, and can be done by anyone.
Autor: Edward De Bono
Edward de Bono studied at Christ Church, Oxford (as a Rhodes Scholar). He also holds a PhD from Cambridge and an MD from the University of Malta. He has held appointments at the universities of Oxford, London, Cambridge and Harvard. In 1967 de Bono invented the now commonly used term 'lateral thinking' and, for many thousands, indeed millions, of people worldwide, his name has since become a symbol of creativity and new thinking. He has written numerous books, which have been translated into 34 languages, and his advice is sought by Nobel laureates and world leaders alike. debono.com

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Autor: Edward De Bono
ISBN-13 :: 9780091910488
ISBN: 009191048X
Erscheinungsjahr: 26.04.2007
Verlag: Ebury Publishing
Gewicht: 210g
Seiten: 192
Sprache: Englisch
Sonstiges: Taschenbuch, 216x136x15 mm
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