International Business with Connect Plus

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ISBN-13:
9780077630799
Veröffentl:
2012
Erscheinungsdatum:
01.02.2012
Seiten:
0
Autor:
Charles W. Hill
Gewicht:
1762 g
Format:
284x225x30 mm
Sprache:
Englisch
Beschreibung:

Market-defining since it was first introduced, International Business 9e by Charles W. L. Hill, continues to set the standard for international business textbooks. In writing the book, Charles Hill draws on his experience in teaching, writing, and global consulting to create the most thorough, up-to-date, and thought-provoking text on the market. Many issues in international business are complex, so, the text explores the pros and cons of economic theories, government policies, business strategies, organizational structures, etc. Hill's: International Business is known for its strong emphasis on strategy and for maintaining a tightly integrated flow between chapters. Hill's book is practical in nature and focuses on the managerial implications of each topic on the actual practice of international business. The author's passion and enthusiasm for the international business arena is apparent on every page as he strives to make important theories interesting, informative, and accessible to all students.
Part One Introduction and OverviewChapter 1 Globalization Case: The Globalization of Health Care Part Two Country DifferencesChapter 2 National Differences in Political Economy Chapter 3 Political Economy and Economic Development Chapter 4 Differences in Culture Chapter 5 Ethics in International Business Cases: Siemens Bribery Scandal, Walmart's Foreign Expansion, Nike: The Sweatshop Debate, Etch-A-Sketch Ethics, India's Transformation Part Three The Global Trade and Investment EnvironmentChapter 6 International Trade TheoryChapter 7 The Political Economy of International TradeChapter 8 Foreign Direct InvestmentChapter 9 Regional Economic IntegrationCases: Logitech, The Ecuadorean Rose Industry, The European Energy Market, Global Food PricesPart Four The Global Monetary SystemChapter 10 The Foreign Exchange MarketChapter 11 The International Monetary SystemChapter 12 The Global Capital MarketCases: Hyundai and Kia, Anatomy of a Currency Crisis,Russian Ruble Crisis and Its AftermathPart Five The Strategy and Structure of International BusinessChapter 13 The Strategy of International BusinessChapter 14 The Organization of International BusinessChapter 15 Entry Strategy and Strategic AlliancesCases: Coca-Cola, Diebold, JCB in India, IKEAPart Six Business OperationsChapter 16 Exporting, Importing, and CountertradeChapter 17 Production, Outsourcing, and LogisticsChapter 18 Global Marketing and R&DChapter 19 Global Human Resource ManagementChapter 20 Accounting and Finance in the InternationalBusinessCases: Building the Boeing 787, Adopting International Accounting Standards, Li & Fung

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